Exclusive news and research on the wine, spirits and beer business

Daily Archive: July 24, 2025

Proximo Sees “Sustained Category Momentum” In Tequila

Proximo Spirits parent Grupo Cuervo says broad momentum in the Tequila category is continuing this year, even as trade tensions and heightened competition make for a challenging market. Continue reading →

Posted in News on July 24, 2025

Breakthru Gains Treasury Wine Estates, Stoller In The Golden State

Treasury Wine Estates is the latest key supplier to name Breakthru Beverage Group as its new California distributor, effective September 1. Continue reading →

Posted in News on July 24, 2025

Reyes To Distribute Four Roses In California, Along With Other Kirin Spirits And Beers

Reyes Beverage Group has inked a new deal to distribute Kirin-owned spirits and beers in California, including Four Roses Bourbon, Fuji whisky, and other brands. Continue reading →

Posted in News on July 24, 2025

Report: E.U. Angling For 15% Tariff Rate In U.S. Talks

As negotiations continue ahead of an August 1 deadline, reports indicate that the European Union and U.S. may reach a deal setting U.S. tariffs on E.U. imports at 15%. Continue reading →

Posted in News on July 24, 2025

News Briefs for July 24, 2025

•Pernod Ricard-owned Altos Tequila has rebranded, with new packaging and labeling inspired by the brand’s heritage. Continue reading →

Posted in News on July 24, 2025