Whisky Advocate On Edrington’s Entry Into American Whiskey

Edrington Group, the parent company of Macallan, Glenrothes, and Highland Park Scotch, announced yesterday that it has formed a “strategic partnership” with Wyoming Whiskey. The Kirby, Wyoming craft distiller’s Bourbon and other whiskies will become part of Edrington’s portfolio, which also includes The Famous Grouse and Cutty Sark blended Scotches, Brugal rum, Partida Tequila, and Snow Leopard vodka.

Edrington will handle all sales, marketing, and distribution for Wyoming Whiskey going forward. Other terms of the deal—such as the size of the stake, price, or whether it includes the potential for full acquisition in the future—were not disclosed, although president and CEO of Edrington North America Chris Spalding says that the partnership is long-term. The two companies spent about two years in discussions before reaching an agreement. Whisky Advocate has more on the challenges and opportunities ahead for the new partnership.—Susannah Skiver Barton

Tagged : Edrington Group, Wyoming Whiskey

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