Exclusive news and research on the wine, spirits and beer business

News Briefs for April 18, 2024

April 18, 2024

•French wine brand Mouton Cadet is launching a new trio of wines named after founder Baron Philippe de Rothschild’s great-grandchildren. Mouton Cadet x Mathilde, Mouton Cadet x Nathan, and Mouton Cadet x Pierre are rosé, white, and red respectively. They’re organic and vegan, and billed as easy-drinking, fruit-forward wines. Retailing at $18 a bottle, the new collection is debuting nationally this spring through Mouton Cadet’s New York-based importer Turquoise Life. Mouton Cadet has been at around 35,000 cases in the U.S. in recent years, according to Impact Databank.

•Blue Chair Bay, from country singer Kenny Chesney and Fishbowl Spirits, has announced a new lime flavored rum. The 26.5% abv rum ($19) will be available across the U.S. in May and joins the brand’s portfolio of flavored and unflavored rums alongside releases like spiced, banana, and vanilla, among others. The Blue Chair Bay rum portfolio is over 200,000 cases in the U.S., according to Impact Databank.

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