Curaleaf Debuts Hemp THC Energy Drink
April 1, 2025Curaleaf has launched Select FormulaX, a new hemp-derived THC energy drink. The new line comes in two flavors—Glacial Melt and Rocket Pop—with both at 10mg of THC and 50mg of caffeine per 16-ounce can. The latest hemp-derived extension of Curaleaf’s Select brand offers a higher dose of THC, with the previous seltzers at 2.5mg or 5mg, plus the addition of caffeine, a first for the brand.
Select FormulaX is now in select retailers where legal across the U.S., as well as through the company’s own online store The Hemp Company. In addition to DTC and retail placement, Curaleaf says FormulaX will soon be available through on-demand delivery platforms.—Shane English
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