Exclusive: Hampton Water Co-Founder Bongiovi Opens Lily Pond Brand Incubator

Jesse Bongiovi, co-founder of the Hampton Water rosé brand that recently earned Impact “Hot Prospect” honors after crossing 100,000 cases in the U.S. on 33% growth last year, is establishing a new brand incubator aimed at developing the next generation of beverage alcohol and lifestyle brands.

Bongiovi’s Lily Pond Group will offer brands hands-on support across sales, marketing, operations, and distribution, with its first partners to be announced later this fall. Lily Pond’s executive team includes Michael Misiorski (CEO), Dom Alcocer (COO), Jeff Cairney (Head of Sales), and Ariel Hamlin (Head of Marketing), all of whom hold the same positions at Hampton Water.

“We have proven what’s possible when you establish a strong brand identity and tap into consumer demand, and we are looking forward to bringing this expertise to our partners,” said Bongiovi. –Daniel Marsteller

Tagged : Hampton Water, Lily Pond Group

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