Exclusive: Rémy Cointreau Backs The Botanist With Super Bowl Spot
Rémy Cointreau USA made a splash last year by advertising its Cointreau liqueur label in the Super Bowl in a campaign aimed at raising awareness of both the brand and the challenges faced by the on-premise amid the pandemic. Continue reading →
Posted in News on February 8, 2022Campari Renews National Partnership With Southern Glazer’s
Campari America has renewed its national alignment with Southern Glazer’s Wine & Spirits, under which the country’s largest wine and spirits distributor handles the Campari portfolio in more than 40 states. Continue reading →
Posted in News on February 8, 2022News Briefs for February 8, 2022
•Kentucky Owl St. Patrick’s Day Limited Edition, Octomore Ten Aged Years, and newcomers from Penelope and Woodford Reserve are among the offerings featured in Whisky Advocate’s latest weekly roundup. Continue reading →
Posted in News on February 8, 2022Market Watch: Retail Gains Being Driven By Upscale Spirits, Luxury Wines, And RTDs
Premiumization in both wine and spirits, as well as the rising RTD category and improved e-commerce systems are fueling growth at the U.S. market’s retail tier. Continue reading →
Posted in News on February 4, 2022DISCUS: Supplier Revenues Up 12% In 2021, As Spirits Continue To Steal Share
The U.S. spirits category grew 9% by volume to 291.1 million cases with supplier revenue up 12% to $35.8 billion in 2021, according to The Distilled Spirits Council of the U.S. (DISCUS). Continue reading →
Posted in News on February 4, 2022WSWA Convention To Return In 2023 In Revamped Format
The Wine & Spirits Wholesalers of America (WSWA) announced that it will not hold its annual convention this year but promised its return in 2023. Continue reading →
Posted in News on February 4, 2022
