Tag Archive: Absolut
Pernod Touts Absolut’s New Global Campaign As “Game-Changer”
Seeking to ignite growth and reaffirm its status as a cultural icon, Absolut is set to introduce a new global ad push centered around collaborations with four up-and-coming artists. Continue reading →
Posted in News on September 9, 2013Pernod Introduces Absolut Amber, A Blend Of White And Dark Spirits
Absolut vodka has launched Absolut Amber—a new oak-aged expression—in the North American travel retail channel. Continue reading →
Posted in News on September 4, 2013News Briefs for August 16, 2013
•Diageo is extending Baileys with a new flavor entry, Vanilla Cinnamon, to roll out September 1. Continue reading →
Posted in News on August 16, 2013Absolut Revamps Flavor Range
Pernod Ricard has issued a global package redesign for Absolut vodka’s full, 16-entry flavor range. Continue reading →
Posted in News on August 13, 2013News Briefs for April 23, 2013
•Pernod Ricard’s Absolut vodka has added a new flavor, Absolut Cilantro, to its lineup. Continue reading →
Posted in News on April 23, 2013Pernod Ricard Begins U.S. Launch Of Absolut Elyx, A Handcrafted Ultra-Premium Vodka
Pernod Ricard USA has begun rolling out Absolut Elyx, its new handcrafted upscale vodka extension, in key urban markets across the United States. Continue reading →
Posted in News on April 15, 2013
