Tag Archive: Angry Orchard
Cider Marketers Bolster Rising Category With Major Ad Support
With hard cider sales rising quickly, led by Boston Beer Co.’s Angry Orchard brand, major producers are hitting the market with new promotional campaigns for spring and summer. Continue reading →
Posted in News on May 14, 2014Boston Beer Q1 Revenue Rises 35%, Full-Year Depletions Growth Is Projected At 16%-20%
Propelled by the successful national rollout of its Samuel Adams IPA and the continuing surge of Angry Orchard cider, Boston Beer Co. posted major volume and sales gains in the first quarter of 2014. Continue reading →
Posted in News on May 1, 2014Craft Brewing And Distilling News for May 1, 2014
•Boston Beer’s Angry Orchard has launched The Muse, the latest entry in its specialty Cider House Collection. Continue reading →
Posted in News on May 1, 2014Boston Beer’s Angry Orchard Vaults To The Top Of Rising Cider Category
While Boston Beer remains a driving force behind the U.S. market’s tilt toward “better beer,” one of its best performing brands belongs to another, equally dynamic category. Continue reading →
Posted in News on April 14, 2014Craft Brewing and Distilling News for March 4, 2014
•Boston Beer Co.’s Angry Orchard has launched its Green Apple hard cider nationwide. Continue reading →
Posted in News on March 4, 2014
