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Tag Archive: Baileys

Diageo Sales, Volume Slip In U.S., But Leading Brands Improve

Diageo’s U.S. spirits volume declined by 2% in its fiscal first half, amid the company’s decision to dramatically reduce shipments of new products such as Ciroc Apple. Continue reading →

Posted in News on January 28, 2016

Cream Competition: RumChata’s Rise Slows While Baileys Continues To Struggle

With the holiday season fast approaching, RumChata continues to steal share in the cream liqueur category from longtime leader Baileys. Continue reading →

Posted in News on October 19, 2015

Diageo’s First Half Profit Falls By 18% As Most Top Brands Suffer Sales Declines

Diageo’s net profit fell by 18% in its fiscal first half (ended December 31, 2014), as the drinks giant’s North American sales slipped by 2% and its struggles in Asia continued. Continue reading →

Posted in News on January 29, 2015

Top Liqueur Brands Try New Strategies to Restore Growth

The U.S. liqueur market has been on an impressive upswing of late, advancing by more than 5% in 2013 and enjoying similar results this year. Continue reading →

Posted in News on December 31, 2014

While RumChata Keeps Rising, Baileys Tries To Keep Edge With New Initiatives

Repeating trends from last year’s holiday season, RumChata continues to advance quickly across the U.S. market, while Baileys is attempting to fend off its upstart rival with new product and advertising activity. Continue reading →

Posted in News on December 23, 2014

News Briefs for October 8, 2014

•Accolade Wines has offered an update on the status of its North American leadership team in the wake of former managing director Tim Matz’s departure to take the helm at Zonin USA. Continue reading →

Posted in News on October 8, 2014

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