Tag Archive: Beam Inc
Exclusive: Pinnacle Hits 3.3 Million Cases In 2013 On Continuing Flavor Focus
Since catapulting to national prominence with the launch of a series of dessert-flavored vodkas in 2011, Beam Inc.’s Pinnacle vodka brand has continued its climb into the upper echelons of the U.S. spirits market. Continue reading →
Posted in News on January 3, 2014Cognac-Moscato Blend Courvoisier Gold Pushing Boundaries And Fueling Growth
Beam Inc. has been marketing hybrid versions of its Courvoisier Cognac brand for several years, unveiling Courvoisier Rosé—a blend of Cognac and French red wine grapes—in June 2011. In late 2012, it followed with Courvoisier Gold, a mix of Cognac and Moscato. Both offerings are at 18% abv and retail at $24.99 a 750-ml. SND recently spoke with Neil Shah, senior brand manager for Courvoisier at Beam Inc., to get an update on progress for these two unusual line extensions. Continue reading →
Posted in News on December 17, 2013Jim Beam To Add First Single Barrel Bourbon
Beam Inc. is extending its flagship Jim Beam Bourbon with a single barrel edition. Continue reading →
Posted in News on December 17, 2013Beam Partners With Cinnabon On New Pinnacle Flavor
Beam Inc. has linked up with Cinnabon to create a new Cinnamon roll-flavored Pinnacle vodka. Continue reading →
Posted in News on November 21, 2013Beam Sales Fall 4% In Third Quarter, But Key Whisk(e)y Brands Are On The Rise
Beam Inc.’s net sales fell by 4% in the third quarter, as distributors’ inventory reductions in the U.S. and Australia combined with challenging conditions in India to thwart the company’s progress. Continue reading →
Posted in News on October 31, 2013Jim Beam Goes Upscale With Latest Extension, “Signature Craft”
After years of uneven growth, Beam Inc. has put its namesake Bourbon brand on a solid upward trend through a series of innovations, led by cherry-flavored Red Stag. Continue reading →
Posted in News on October 25, 2013
