Tag Archive: Boston Beer Company
After Fast Start, Sam Adams’ Rebel IPA Range Expands
Boston Beer Company is adding two new beers to its Samuel Adams Rebel IPA family, which sold 2 million (2.25-gallon) cases in its debut year in 2014, according to Impact Databank. Continue reading →
Posted in News on February 5, 2015After Strong Third Quarter, Boston Beer Targets Full-Year Growth Of 20%-24%
With numerous new cider brands now flooding the market—including recent launches from brewing giants Anheuser-Busch InBev and MillerCoors—some analysts believed Boston Beer Co.’s Angry Orchard brand might lose momentum. Continue reading →
Posted in News on October 31, 2014Cider’s Surge: Angry Orchard Takes Category To New Level, As Brewing Bigs Play Catch-Up
Cider, which has long taken a backseat to beer and RTDs in the U.S. market, is in the midst of a growth surge. Continue reading →
Posted in News on September 30, 2014Angry Orchard Propels Boston Beer To 31% Revenue Rise In First Half Of 2014
Boston Beer Co. may be synonymous with craft beer, but there’s no doubt that cider is the driving force behind the company’s impressive volume and revenue growth in 2014. Continue reading →
Posted in News on July 31, 2014Cider Marketers Bolster Rising Category With Major Ad Support
With hard cider sales rising quickly, led by Boston Beer Co.’s Angry Orchard brand, major producers are hitting the market with new promotional campaigns for spring and summer. Continue reading →
Posted in News on May 14, 2014Andrews Expands In North Texas With Acquisition of Coors Distributing
Andrews Distributing Company has expanded its business in North Texas by acquiring Coors Distributing Company of Fort Worth. Continue reading →
Posted in News on April 4, 2014
