Tag Archive: Bourbon
News Briefs for August 17, 2011
•While the U.S. economy remains shaky, premium and ultra-premium spirits are rising fast in the off-premise, according to Nielsen. Continue reading →
Posted in News on August 17, 2011Reddic of Green’s Sees Growth In Super-Premiums and Value Brands
Green’s Discount Beverage Stores president Lock Reddic reports both a strong revival in super-premium spirits brands and stellar performance in the value priced segment, especially in vodkas, in his 6 stores in Atlanta (2) and South Carolina (4). Reliable industry sources estimate Green’s total company sales are over $60 million. Spirits account for 55% of sales, with wine at 24% and beer 21%. Reddic notes that his best growth indicator is case volume, with bottles sold up 1.5% so far in 2011. Shanken News Daily recently spoke with Reddic about sales trends in his stores. Continue reading →
Posted in News on August 12, 2011News Briefs for August 12, 2011
•Sonoma’s The Other Guys, a Sebastiani Family company, has introduced Masterson’s rye whisky, the first spirits entry from its newly formed 35 Maple division. Continue reading →
Posted in News on August 12, 2011Wine Thrives In Bourbon Country
John Johnson launched The Wine Rack retail shop in Louisville, Kentucky eight years ago with the idea of converting whiskey drinkers to wine. Continue reading →
Posted in News on August 11, 2011News Briefs for August 9, 2011
•Jose Cuervo has updated its U.S. packaging for its Especial Gold and Especial Silver editions, with the new look set to roll out nationwide this month. Continue reading →
Posted in News on August 9, 2011Flavored Whiskies Are On The Rise, With Beam’s Red Stag Leading The Way
Launched in June 2009, Beam Global’s cherry-infused Red Stag ($17.99 a 750-ml.) was the first flavored offshoot for the flagship Jim Beam Bourbon brand. Continue reading →
Posted in News on August 1, 2011
