Tag Archive: Bourbon
Impact Databank: Jim Beam Riding High, But Red Stag Takes A Step Back
Credited with reinvigorating the Jim Beam brand and launching the flavored whiskey craze across the U.S. spirits market, Red Stag by Jim Beam saw its upswing interrupted last year. Continue reading →
Posted in News on April 2, 2014Impact Seminar Snapshot: Shapira, Wagner And Deutsch On The Family Approach To Brand-Building
While much of last week’s Impact Marketing Seminar put the spotlight on digital trends, social media and the Millennial demographic, independent players Heaven Hill Distilleries, Caymus Vineyards and Deutsch Family Wine & Spirits were on hand to discuss the advantages and challenges of being a family-held drinks business. Continue reading →
Posted in News on March 27, 2014Tennessee Honey, Upscale Whiskies Drive 7% Sales Growth For Brown-Forman
The ongoing expansion of flavored Bourbon offering Tennessee Honey—along with solid progress in the super-premium whiskey segment—led to 7% underlying sales growth to $3.05 billion for Brown-Forman in the nine months through January, representing the first three quarters of the company’s fiscal year. Continue reading →
Posted in News on March 5, 2014Maker’s Mark Details $67 Million Plan To Boost Production Capacity By 50%
Beam Inc.’s Maker’s Mark has revealed details on a new $67 million distillery expansion plan. Continue reading →
Posted in News on February 28, 2014Bacardi CEO Says Company May Hit Acquisition Trail To Fill Bourbon Gap
Bacardi Ltd. CEO Ed Shirley says the world’s largest privately-owned spirits group is eager to fill the Bourbon and rye gap in its portfolio, and may look to acquisitions in the segment. Continue reading →
Posted in News on February 24, 2014News Briefs for February 19, 2014
•New Jersey-based Winebow has added Tullibardine single malt Scotch whisky to its U.S. import portfolio. Continue reading →
Posted in News on February 19, 2014
