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Tag Archive: Breakthru

Breakthru Files Missouri Franchise Suit Against Atomic Brands

Breakthru Beverage Group of Missouri has filed a lawsuit against Atomic Brands in the Circuit Court, Twenty-Second Judicial District, in St. Louis City, Missouri. Continue reading →

Posted in News on October 15, 2025

Breakthru CEO Tom Bené On Rapid Expansion In California

The third-ranked spirits and wine wholesaler nationally with projected revenues of more than $8.5 billion, Breakthru Beverage Group has been perhaps the biggest beneficiary of the exit of RNDC from the Golden State. Continue reading →

Posted in News on October 6, 2025

News Briefs for August 21, 2025

•Pernod Ricard’s Malibu rum has announced a new line of RTDs made with Dole pineapple juice hitting shelves early next year. Continue reading →

Posted in News on August 21, 2025

News Briefs for August 8, 2025

  • Casa Azul Orgánico has named Breakthru Beverage as the Tequila brand’s new California distributor. The move expands the partnership between the companies, which are already aligned in Nevada and Missouri. Continue reading →
Posted in News on August 8, 2025

Zonin Aligns With Breakthru In California

Breakthru Beverage continues to build its California portfolio in the wake of RNDC’s exit from the state, with Italian wine group Zonin 1821 the latest to align with BBG. Continue reading →

Posted in News on July 14, 2025

Vintus Taps Breakthru In California Market

New York-based importer and marketer Vintus has aligned with Breakthru Beverage Group in the California market, effective September 1, following the news that RNDC will be exiting the Golden State. Continue reading →

Posted in News on July 9, 2025

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