Tag Archive: Bud Light
News Briefs for February 11, 2015
•AB InBev has officially unveiled a new flavored malt beverage (FMB) cocktail brand under the Bud Light franchise, Bud Light Mixxtail. Continue reading →
Posted in News on February 11, 2015Mike’s Hard Lemonade Reportedly On Selling Block
One of the U.S. market’s leading flavored malt beverage (FMB) brands, Mike’s Hard Lemonade Co., is weighing a sale of its business, Reuters reports. Continue reading →
Posted in News on February 5, 2015Brewers Tap Into Growth With Flavored Beers
Like spirits marketers, brewers are pouring on the flavors these days. Continue reading →
Posted in News on January 23, 2015A-B Launches Beer Home Delivery App
Anheuser-Busch InBev is introducing a new beer delivery app, the Bud Light Button, that will allow consumers to have the leading U.S. beer brand delivered to their door. Continue reading →
Posted in News on January 15, 2015News Briefs for January 8, 2015
•Anheuser-Busch InBev has revealed its advertising strategy for upcoming Super Bowl XLIX, detailing plans for new spots backing its Budweiser and Bud Light brands. Continue reading →
Posted in News on January 8, 2015News Briefs for December 29, 2014
•MillerCoors has unveiled a new campaign behind its Miller Lite brand focused around the quality of the product itself. Continue reading →
Posted in News on December 29, 2014
