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Tag Archive: Bulleit

News Briefs for September 19, 2024

Diageo-owned Bulleit is adding a 10-year rye whiskey as a new permanent part of its core range. Continue reading →

Posted in News on September 19, 2024

Upscale Bourbons Showing Steady Growth In The Year-To-Date

For the first time in a quarter-century, U.S. consumers drank less American whiskey last year than in the previous year—however, thanks to consistent premiumization trends, the category grew in dollar terms, according to Impact Databank. Continue reading →

Posted in News on September 17, 2024

News Alert: Appeals Court Upholds Diageo Win In Bulleit-Redemption Trademark Battle

The 2nd U.S. Circuit Court of Appeals has upheld a previous ruling that Deutsch Family’s Redemption whiskey packaging is too similar to that of Diageo’s Bulleit and therefore dilutes the latter’s trademark. Continue reading →

Posted in News on May 29, 2024

Whisky Advocate Exclusive: Bulleit Enters American Single Malt

Bulleit is best known for its flagship Bourbon and rye, which combined to send the brand up an estimated 4.5% to 1.8 million cases in the U.S. last year, according to Impact Databank. Continue reading →

Posted in News on February 7, 2024

Diageo’s U.S. Spirits Sales Dip 2% In Fiscal First Half; Depletions Slightly Ahead Of Shipments

Diageo saw its North America business—accounting for 37% of global sales—slip 2% to $4.1 billion in its fiscal first half ended in January, as the company lapped double-digit gains from a year ago across segments including Tequila, whiskey, and RTDs. Continue reading →

Posted in News on January 31, 2024

News Briefs for November 10, 2023

•Diageo has opened the Bulleit Limitless Lounge, a new experiential marketing initiative supporting the American whiskey brand. Continue reading →

Posted in News on November 10, 2023

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