Tag Archive: Cîroc
News Briefs for August 27, 2013
•Diageo has officially launched the newest addition to Cîroc vodka’s flavor line, Amaretto. Continue reading →
Posted in News on August 27, 2013News Briefs for May 24, 2013
•Bacardi has launched a new campaign celebrating the Cuban provenance and heritage of its namesake rum brand. Continue reading →
Posted in News on May 24, 2013News Briefs for December 13, 2012
•Cîroc vodka has renewed its partnership with hip-hop artist Rick Ross for a second year. Continue reading →
Posted in News on December 13, 2012Johnnie Walker, Cîroc Lead 6% Diageo Sales Increase In U.S.
Volumes rose by just 1% in Diageo’s U.S. business in the 12 months through June, but a surge into higher pricing tiers—led by Johnnie Walker and Cîroc—helped the drinks giant post 6% net sales growth in both the U.S. and its North America region for its full fiscal year. Continue reading →
Posted in News on August 23, 2012EXCLUSIVE: Imported Vodka On A Tear, As Brands Thrive Across The Pricing Spectrum
In a U.S. drinks market still dealing with difficult economic conditions, imported vodka is expanding at a rapid pace. Continue reading →
Posted in News on May 11, 2012Sean Combs Looks To Enter Tequila Category
Sean “Diddy” Combs—already a player in the spirits industry through his 50/50 partnership with Diageo on Cîroc vodka—says he will likely enter the Tequila category within the next year. Continue reading →
Posted in News on December 21, 2011