Tag Archive: Diageo
Diageo To Boost Crown Royal’s TV Exposure Looking Ahead
Diageo is backing its Crown Royal Canadian whisky brand with an increased media spend in the months ahead, including a push during the upcoming National Football League season, Ad Age reports. Continue reading →
Posted in News on September 6, 2018News Alert: Report: Diageo Eyeing Entry Into Cannabis
The world’s largest spirits marketer is reportedly eyeing deals to enter the cannabis market. Continue reading →
Posted in News on August 24, 2018Impact’s Spirits “Hot Brands” See Strong Progress Continue In 2018
A total of 31 spirits brands earned Impact “Hot Brand” awards earlier this year, based on their 2017 performances. Continue reading →
Posted in News on August 14, 2018Major Spirits Players Innovate To Keep Pace With Consumers’ Changing Tastes
With consumers drawing from an increasingly varied repertoire of drinks choices across different venues and occasions, key spirits suppliers have been ramping up their innovation activity. Continue reading →
Posted in News on August 9, 2018Diageo’s $90 Million Guinness Brewery Opens In Maryland
Diageo’s Guinness Open Gate Brewery & Barrel House in Halethorpe, Maryland officially opens to the public today. Continue reading →
Posted in News on August 3, 2018News Briefs for August 2, 2018
•Diageo’s Captain Morgan rum is launching a new shot-focused Apple Smash expression. Continue reading →
Posted in News on August 2, 2018
