Tag Archive: Diageo
News Briefs for September 19, 2016
•Diageo’s ongoing “productivity program” is likely to result in a slimming down of its global workforce, according to reports out of the U.K. Continue reading →
Posted in News on September 19, 2016Whisky Advocate: A Look At Diageo’s Special Scotch Whisky Releases For 2016
Each year, Diageo digs into its Scotch archives to offer a number of special-release whiskies ahead of the holiday season. Continue reading →
Diageo Unveils New Johnnie Walker “Blenders’ Batch” Range
Diageo is innovating in the whisky space with a new Blenders’ Batch range of Scotch whiskies under its Johnnie Walker brand. Continue reading →
Posted in News on September 14, 2016News Briefs for September 13, 2016
•Delicato Family Wines is looking to boost its offering at the fast-rising above-$20 tier. Continue reading →
Posted in News on September 13, 2016News Briefs for September 8, 2016
•Diageo is extending its Baileys Irish Cream Liqueur range with the fall seasonal release of Baileys Pumpkin Spice. Continue reading →
Posted in News on September 8, 2016Diageo Launches New Push For Cîroc, Taps Veteran Marketer To Drive North American Whiskies
Diageo has unveiled a new marketing campaign for Cîroc vodka. Created in partnership with Sean “Diddy” Combs, the brand’s new “Let’s Get It” push has an aspirational theme intended to “encourage entrepreneurs and creators to pursue their passions.” Continue reading →
Posted in News on September 2, 2016