Tag Archive: D’ussé

News Briefs for April 1, 2025

Cognac’s Leading Players Plot Category Rebound

Cognac has seen its share of challenges lately, impacted not only by slower drinks consumption overall but also a marked migration of consumers toward Tequila, which continues to attract more multicultural fans. Continue reading →

Cognac Weathers Tough Conditions, Aims For A Rebound

After soaring to an all-time high of 8.5 million case depletions amid the pandemic in 2021, the Cognac category saw volume decline sharply in 2022 and 2023, with depletions estimated at just over 6 million cases last year, according to Impact Databank. Continue reading →

News Alert: Bacardi Acquires Majority Interest in D’usse, Ending Jay-Z Feud

After months of legal wrangling, Bacardi Ltd and Shawn “Jay-Z” Carter have come to an accord on D’usse Cognac. Continue reading →

After A Decade-Long Boom, Cognac Makers Focus On Value Over Volume

Cognac made significant gains in the U.S. market over the past decade, so much so that volume in 2020 was more than double that registered in 2010, according to Impact Databank. Continue reading →

Impact Databank: Cognac Reaches Another Milestone In The U.S.

After supply constraints slowed growth in the United States to below double-digit rates in the previous two years, Cognac’s momentum resumed in 2020. Continue reading →