Exclusive news and research on the wine, spirits and beer business

Tag Archive: Fitvine

News Briefs for April 30, 2025

•Spirit of Gallo has launched Lucky One Lemonade, the latest spirits-based RTD from the company. Continue reading →

Posted in News on April 30, 2025

News Briefs for June 21, 2024

•Kentucky-based Heaven Hill has launched Grain to Glass, a collection of three Kentucky whiskies highlighting the farm-to-table aspect of whiskey making. Continue reading →

Posted in News on June 21, 2024

Impact Databank: “Better For You” Wines On A Steep Growth Trajectory

Vintners continue to capitalize on the fast-rising “better for you” wine segment, as American drinkers increasingly opt for health- and wellness-oriented products. Continue reading →

Posted in News on March 1, 2022

Impact Databank: “Better For You” Wines Projected To Approach 3 Million Cases This Year

A few years back, some of the initial players in the low-calorie wine category drew their inspiration from hard seltzers White Claw and Truly, which were already becoming giants in the beverage alcohol industry. Continue reading →

Posted in News on September 21, 2021

Low-Calorie Wines On A Rapid Rise, Benefiting From Consumer Wellness Trend

Even as the hard seltzer craze continues in the beverage alcohol marketplace, many vintners are now trying to capitalize on the fast-rising “Better for You” wine segment, as American drinkers continue to crave health- and wellness-oriented products. Continue reading →

Posted in News on April 20, 2021