Tag Archive: flavored whisk(e)y
Flavored Whiskies Approaching 18 Million Cases In The U.S. This Year
Flavored whiskies continue to be a vibrant category in the U.S., with an array of brands and flavors connecting with consumers for a variety of drinking occasions. In 2021, the overall category was up 5%, cracking 17 million cases in the U.S. This year flavored whiskies are projected to approach a total of 18 million cases, according to Impact Databank. Continue reading →
Posted in News on December 22, 2022Flavors Fuel Whiskies’ Growth In A Turbulent Year
While whisk(e)y in general hasn’t posted the kind of explosive growth registered by pre-mixed cocktails, Cognac, or Tequila during Covid-19, flavored whiskies’ momentum has been accelerating sharply, thanks to a bevy of newer products. Continue reading →
Posted in News on December 31, 2020Flavored Whiskies Propel Top Spirits Marketers’ Growth, But Surge Is Slowing
The world’s leading spirits marketers are finding it challenging to achieve significant progress as key categories like vodka, rum, Scotch whisky and liqueurs are showing little if any growth. Continue reading →
Posted in News on September 9, 2016