Tag Archive: Grey Goose
News Briefs for June 14, 2016
•Several major Bordeaux players have hit the market with futures prices for the 2015 vintage in recent days, with Château Margaux, Château Pichon Lalande, Château Palmer and Château Cos-d’Estournel among them. Continue reading →
Posted in News on June 14, 2016News Briefs for May 10, 2016
•Grey Goose has unveiled a new TV advertising push under its ongoing Fly Beyond campaign. Continue reading →
Posted in News on May 10, 2016Absolut And Grey Goose Map New Growth Strategies
Absolut and Grey Goose are two of the most iconic names in vodka, but both brands have seen tough sledding in the U.S. market in recent years. Continue reading →
Posted in News on April 11, 2016Impact Seminar Snapshot: Diageo, Bacardi, William Grant Firmly Focused On Future
Diageo, Bacardi and William Grant & Sons market some of the most established and best-known spirits brands in the world. However, in addressing attendees at last week’s 40th annual Impact Seminar, top executives from all three companies stressed the need to embrace change as a core element for achieving success in today’s drinks market. Continue reading →
Posted in News on March 17, 2016Exclusive: Bacardi’s Pete Carr On The New Alliance With Southern Glazer’s
Editor’s Note: In this exclusive interview, Pete Carr, regional president of Bacardi North America, spoke with Marvin R. Shanken, chairman of M. Shanken Communications, about his company’s new alliance with Southern Glazer’s and what it signifies for the future.
News Briefs for July 29, 2015
•Sales of Tito’s Handmade Vodka haven’t been hurt by last fall’s lawsuits over its “handmade” claim. Continue reading →
Posted in News on July 29, 2015