Tag Archive: Hakushu
Japanese Whisky Makers Look To Lock In Standards As Growth Continues
Japanese whiskies have been among the most sought-after bottlings in the global whisky market in recent years, with the category gaining interest among both the connoisseur set and more casual consumers, even as supply constraints have put limits on growth. Continue reading →
Posted in News on March 27, 2025House Of Suntory Debuts Anniversary Campaign, Preps Limited Edition Whiskies
House of Suntory is celebrating its 100th anniversary with a new campaign featuring actor Keanu Reeves and a debut ad creative directed by Sofia Coppola. Continue reading →
Posted in News on May 25, 2023Suntory Pouring $77 Million Into Japanese Whisky Distilleries
Suntory is investing a planned $77 million over the next two years to boost operations and the visitor experience at its Japanese whisky distilleries as global demand continues to rise. Continue reading →
Posted in News on February 10, 2023Beam Suntory To Halt Sales Of Two High-End Japanese Whiskies Amid Shortage
With Japanese whisky surging in recent years and pressuring supply, Beam Suntory is set to temporarily discontinue its luxury-level Hakushu 12-year-old and Hibiki 17-year-old labels due to production constraints. Continue reading →
Posted in News on June 25, 2018Beam Suntory’s Sales Rise On The Strength Of Its Bourbon Range
Beam Suntory, the spirits arm of Japanese conglomerate Suntory Ltd., achieved a mid-single digit sales increase in the first nine months of 2016. Continue reading →
Posted in News on November 4, 2016Japanese Whisky Demand Soars In U.S., Straining Supply
As brown spirits of all kinds continue to boom, Japanese whisky is quickly gaining traction in the U.S., putting pressure on producers to ramp up their output. Continue reading →