Tag Archive: High Noon
Spirits-Based RTD Category Mints New Million-Case Brands
The spirits-based ready-to-drink category continues to connect with consumers in the U.S. across both the on- and off-premise markets. The rapid rise of RTDs over the past few years is a clear example of spirits marketers meeting consumers where they are and innovating with a steady stream of new releases to keep up the momentum. Continue reading →
Posted in News on May 29, 2024News Briefs for February 1, 2024
•Spirit of Gallo is launching a High Noon Fiesta Pack alongside a new 700-ml. canned offering for High Noon’s Tequila and lime seltzer. Continue reading →
Posted in News on February 1, 2024Retailers See Bourbon, Tequila, Premium Wines Driving 2024 Demand
Beverage alcohol retailers plan to continue intensifying efforts to sharpen focus on the super-premium wines, whiskies, and Tequilas driving customer demand this year. Continue reading →
Posted in News on January 12, 2024Spirits-Based RTDs, Part 1: The Major Players Driving Growth
Spirits-based RTDs and ready-to-serve cocktails have been a driving force in the market the past few years, with the category projected to approach 60 million cases this year, up from less than 30 million cases in 2021, according to Impact Databank. Continue reading →
Posted in News on December 4, 2023High Noon On Pace To Extend Its Lead In U.S. Spirits Market This Year
With 86% growth to 16.4 million cases, according to Impact Databank, Spirit of Gallo’s spirits-based RTD High Noon Sun Sips vaulted into first place among all spirits brands in the U.S. last year. Continue reading →
Posted in News on November 15, 2023High Noon, Tito’s Propel Growth Among Top 10 Spirits Brands
The U.S. market’s top 10 spirits brands totaled 81.2 million 9-liter cases collectively last year, according to Impact Databank, accounting for nearly 30% of the overall spirits category. Continue reading →
Posted in News on September 14, 2023
