Exclusive news and research on the wine, spirits and beer business

Tag Archive: High Noon

RTD “Hot Brands,” Part Two: New Contenders Rising Fast

While many of the spirits industry’s heavyweights have leveraged the trend toward canned cocktails, competitors from the beer business as well as all-new startups are also gaining ground in the category, as reflected by the deep ranks of Impact’s RTD “Hot Brands” roster. Continue reading →

Posted in News on June 2, 2023

High Noon Leads A Host Of “Hot Brand” RTDs

Twenty-two spirits- and wine-based ready-to-drink labels qualified as Impact “Hot Brands” this year, with consumers continuing to flock to the category. Continue reading →

Posted in News on May 24, 2023

Exclusive: Whiskies, Tequilas, RTDs Front And Center On Impact’s “Hot Brands” List

Shanken’s Impact Newsletter has unveiled its annual list of “Hot Brands,” highlighting the best-performing brands from across the drinks industry. Continue reading →

Posted in News on March 16, 2023

Retailers Adopt New Strategies, Tap Current Trends To Attract Younger Drinkers

Beverage alcohol retailers are embracing new marketing strategies and inventory trends to cater to the latest crop of legal-drinking-age consumers. Continue reading →

Posted in News on February 24, 2023

Retail Players Adapt To Pricing Fluctuations, Fast-Changing Trends

Beverage alcohol retailers are planning to capitalize this year on projected steady growth trends for Tequilas, Bourbons, and Irish whiskies, but spirits-based RTDs appear to be the catalyst poised to spearhead industry gains. Continue reading →

Posted in News on February 8, 2023

Provi Weighs In On E-Commerce Trends

Mirroring the broader market, online beverage alcohol marketplace Provi has reported a surge in spending for spirits-based RTDs like High Noon Sun Sips over the past year, according to its annual Pulse report highlighting developments in B2B e-commerce. Continue reading →

Posted in News on January 30, 2023

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