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Tag Archive: Impact Seminar

Total Wine COO Troy Rice On The Future Of Retail

Amid a tumultuous period in the drinks business, it’s been heady days for retailers, who have seen rapid expansions of their businesses since 2019, while simultaneously acting to upgrade their e-commerce capabilities to meet the needs of today’s consumer. Continue reading →

Posted in News on October 18, 2021

Impact Seminar: Mukherjee On Purposeful Marketing, Chaplin On Charity Efforts

Speaking at the recently held 45th Annual Impact Marketing Seminar, industry leaders Ann Mukherjee and Wayne Chaplin took on related topics that have become only more vital over the past year and a half: purpose-driven marketing and giving back through charitable contributions. Continue reading →

Posted in News on October 12, 2021

Impact Seminar: Canopy Growth CEO David Klein On The Future Of Cannabis Drinks

Canopy Growth CEO David Klein spoke last week at M. Shanken Communications’ 45th Annual Impact Marketing Seminar, delivering a talk on “The Extraordinary Potential of Cannabis Beverages.” Continue reading →

Posted in News on October 5, 2021

Top Drinks Executives Talk Brand-Building At Impact Seminar Panel

While COVID-19 has dominated headlines lately, drinks marketers also continue to monitor the longer-term trends driving the business. Continue reading →

Posted in News on April 1, 2020

Impact Seminar: Green Thumb’s Ben Kovler On Building Brands In The Cannabis Space

Ben Kovler, founder, CEO, and chairman of Green Thumb Industries (GTI), represented the cannabis industry at the 44th Annual Impact Marketing Seminar, held earlier this month in New York. Continue reading →

Posted in News on March 31, 2020

Impact Seminar: Albert Baladi And Claudia Schubert On Pairing Values With Profits

Beam Suntory president and CEO Albert Baladi kicked off last week’s 44th Annual Impact Marketing Seminar with a presentation on “Building a Purpose-Driven Spirits Company.” Continue reading →

Posted in News on March 12, 2020

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