Tag Archive: Jack Daniel’s
Brown-Forman Launches $100 Million Upgrade Of Jack Daniel’s Distillery
With the Jack Daniel’s portfolio enjoying near-double-digit growth, Brown-Forman has initiated a $100 million upgrade of the Tennessee whiskey’s Lynchburg distillery. Continue reading →
Posted in News on August 23, 2013News Briefs for July 2, 2013
•Proximo Spirits has appointed New York-based agency McCann Erickson to handle the advertising for Jose Cuervo Tequila in the U.S. Continue reading →
Posted in News on July 2, 2013Jack Daniel’s Double-Digit Surge Drives Brown-Forman To 8% Annual Growth
Jack Daniel’s strong performance both in the U.S. and internationally propelled Brown-Forman’s net sales to $3.8 billion on 8% organic growth in the 12 months through April, its fiscal year. Continue reading →
Posted in News on June 5, 2013Gentleman Jack Gets First TV Ads In Quarter-Century
Brown-Forman has launched the first TV ad campaign for its super-premium Gentleman Jack brand since its release 25 years ago. Continue reading →
Posted in News on April 16, 2013EXCLUSIVE: Two Years After Launch, Jack Daniel’s Tennessee Honey Nears Half A Million Cases
Brown-Forman wasn’t the first to extend its core whiskey brand with a flavor component, but after rolling out in spring 2011, its Jack Daniel’s Tennessee Honey offshoot is playing a leading role in the thriving flavored whiskey category. Continue reading →
Posted in News on April 11, 2013News Briefs for March 25, 2013
•E.&J. Gallo’s Mirassou Winery has added a new red blend—Sunset Red—to its California wine portfolio. Continue reading →
Posted in News on March 25, 2013
