Tag Archive: Jose Cuervo Tradicional
Cuervo’s Sales Approach $2.5 Billion In 2022, Led By Upscale Tequilas
Grupo Cuervo has posted sales up 16% to $2.46 billion for its fiscal year ended in December, as volume increased 7.4% to 27.5 million 9-liter cases. Continue reading →
Posted in News on February 17, 2023Exclusive: Cuervo Sharpens Focus On 100%-Blue Agave Tradicional With Multi-Million Dollar Campaign
With 100%-blue agave Tequilas soaring in the U.S., market leader Jose Cuervo is turning up the volume on its higher-priced Tradicional tier with a new multi-million dollar ad campaign called the “Father of Tequila.” Continue reading →
Posted in News on June 17, 2019
