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Tag Archive: Jose Cuervo

Diageo Rides Premium Progress To 3 Percent U.S. Sales Growth For FY

Despite continuing economic headwinds, Diageo rode improved operating margin driven by cost cuts and a marketing push behind its key brands to solid sales growth in the U.S. market in its fiscal full year, ended June 30. Continue reading →

Posted in News on August 25, 2011

News Briefs for August 15, 2011

•Diageo NA is lining up the release of Jose Cuervo’s 2011 Reserva de la Familia Tequila edition in the U.S. Continue reading →

Posted in News on August 15, 2011

News Briefs for August 9, 2011

•Jose Cuervo has updated its U.S. packaging for its Especial Gold and Especial Silver editions, with the new look set to roll out nationwide this month. Continue reading →

Posted in News on August 9, 2011

News Briefs for June 15, 2011

• Diageo North America and Jose Cuervo have dropped advertising firm Crispin Porter + Bogusky (CP+B), putting the Tequila brand’s account into review. Continue reading →

Posted in News on June 15, 2011

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