Tag Archive: Milagro
William Grant & Sons Appoints James Casey As U.S. President
William Grant & Sons has announced two key leadership changes for the U.S., naming James Casey as the company’s new U.S. president and managing director, and Vérane de Marffy as CMO for the U.S. Continue reading →
Posted in News on March 26, 2025William Grant’s Sales Top $2.6 Billion
William Grant & Sons has revealed sales up 14% to £1.96 billion ($2.6b) for 2023, as profit after tax jumped 33% to £444 million ($594m). Continue reading →
Posted in News on October 1, 2024William Grant Innovates On Milagro, As Double-Digit Growth Continues
William Grant & Sons has launched Milagro Añejo Cristalino Tequila, the first new release from the brand in a decade. Continue reading →
Posted in News on September 18, 2024Upswing Continues For Impact’s Tequila “Hot Brands”
In the first part of our look at Impact’s “Hot Brand” spirits at mid-year, we ran down six-month NABCA numbers for the whiskies on the honor roll. Continue reading →
Posted in News on August 20, 2024Impact’s Tequila “Hot Brands” Continue Rising In 2023
Earlier this year, a total of 12 Tequila labels earned Impact “Hot Brand” honors based on their 2022 performances. Continue reading →
Posted in News on August 9, 2023Interview, Part 1: Paul Basford, President And Managing Director, William Grant & Sons USA
Super-premium spirits brands like Milagro Tequila, Hendrick’s Gin, and Reyka vodka have been leading growth for William Grant & Sons in the U.S. lately, benefiting from the on-premise rebound to drive the portfolio to 3.4 million cases last year, according to Impact Databank. Continue reading →
Posted in News on July 31, 2023