Tag Archive: Moet Hennessy
Belvedere Kicking Off New Ad Campaign With TV Spots Tonight
Moët Hennessy has unveiled what it calls the largest ad campaign in Belvedere Vodka’s history, kicking it off with two TV spots debuting tonight on nine cable channels, including TBS, ESPN and Spike TV, among others. Continue reading →
Posted in News on October 21, 2013Moët Hennessy Continues Sales Growth In Q3, Despite China’s Challenges
Despite challenging conditions in the crucial Chinese market, Moët Hennessy maintained growth in the third quarter of 2013. Continue reading →
Posted in News on October 16, 2013Glenmorangie Tops 100,000 Cases In U.S. For First Time
Moët Hennessy says its Glenmorangie single malt Scotch brand surpassed 100,000 cases in the U.S. market for the first time over the past 52 weeks. Continue reading →
Posted in News on October 15, 2013Moët Hennessy USA, Charmer Sunbelt Team On “We Don’t Serve Teens” Initiative
Moët Hennessy USA and The Charmer Sunbelt Group are kicking off a multi-faceted social responsibility initiative, the “We Don’t Serve Teens” campaign, in the New York City area today. Continue reading →
Posted in News on October 7, 2013Moët Hennessy’s Cloudy Bay Extends Beyond Marlborough With New Pinot Noir
Upscale New Zealand winery Cloudy Bay, part of the Moët Hennessy USA portfolio, is expanding its product line with a new ultra-premium Pinot Noir, representing its first new wine in more than two decades, and a branching out from its home Marlborough region. Continue reading →
Posted in News on September 20, 2013Interview: Stéphane Baschiera, President And CEO, Moët & Chandon
Sold in more than 160 countries, Moët Hennessy’s Moët & Chandon is the number-one Champagne brand both in the U.S. and worldwide. Last year, Moët & Chandon was down 7.3% in the U.S. market to 380,000 cases (excluding Dom Perignon), according to Impact Databank, but in 2013—the year of its 270th anniversary—it has seen an increase in marketing activity, including new ads with tennis icon Roger Federer launching this fall. SND assistant editor Brecken Branstrator met recently with Moët & Chandon president and CEO Stéphane Baschiera to discuss progress for the brand and the category. Continue reading →
Posted in News on September 10, 2013