Tag Archive: Ole Smoky

Flavored Whiskies Head For New U.S. Record In 2023

Despite slower growth in the broader drinks market recently, the flavored whisk(e)y segment continues to trend upward, with Impact Databank projecting that depletions will reach 18.25 million cases in the U.S. this year, up from 14 million cases in 2019. Continue reading →

“Hot Brand” Whiskies At Mid-Year, Part 1

Last week, we took a look at how the top 10 whisk(e)y brands in the U.S. market fared in the first half of the year in control states. Continue reading →

Ole Smoky Enters Tequila, Adding Tanteo To Portfolio

Tennessee-based Ole Smoky, a million-case player in moonshine and whiskey, is entering the Tequila category with a deal to add the ultra-premium Tanteo brand to its portfolio. Continue reading →

Super-Premium Bourbons Lead Impact’s “Hot Brand” Whiskies

Flavored Whiskies Approaching 18 Million Cases In The U.S. This Year

Flavored whiskies continue to be a vibrant category in the U.S., with an array of brands and flavors connecting with consumers for a variety of drinking occasions. In 2021, the overall category was up 5%, cracking 17 million cases in the U.S. This year flavored whiskies are projected to approach a total of 18 million cases, according to Impact Databank. Continue reading →

Tennessee Whiskey Category Accelerates, Led By Jack Daniel’s

After five consecutive years of modest growth, Tennessee whiskies advanced a solid 6% in 2021 to nearly 8.5 million 9-liter cases in the U.S.—outperforming their much larger Bourbon cousins for the first time since 2014—according to Impact Databank. Continue reading →