Tag Archive: Patrón
News Briefs for November 13, 2023
•Bacardi has announced the 2023 edition of Patrón’s Mexican Heritage Tin, designed in collaboration with Mexican Formula 1 racer Checo Pérez. Continue reading →
Posted in News on November 13, 2023Exclusive: U.S. Spirits Market Projected To Grow 5% In 2023
In spite of high inflation and uncertain economic conditions, the U.S. spirits market is projected to again grow nearly 5% by volume in 2023, according to The U.S. Spirits Market: Shanken’s Impact Databank Review & Forecast. Continue reading →
Posted in News on November 7, 2023Patrón Expands At The High End, Nears 3 Million Cases In The U.S.
Amid a wave of new competition at the upscale tier of the U.S. Tequila market, luxury leader Patrón continues to churn forward, having added 1 million cases to its total over the past five years on average annual growth of 9%. Continue reading →
Posted in News on July 13, 2023Bacardi Emphasizing RTD And Low-Alcohol Trends To Connect With Younger Generation
Bacardi is banking on prominent trends like RTD cocktails and lower-alcohol options as it aims to engage younger consumer demographics this summer and beyond. Continue reading →
Posted in News on June 13, 2023News Briefs for April 24, 2023
•Patrón has released El Cielo, the latest luxury Blanco Tequila from the Bacardi Ltd brand. Continue reading →
Posted in News on April 24, 2023Patrón Targets Tequila’s High End, Unveiling “El Alto”
Luxury Tequila leader Patrón, part of the Bacardi portfolio, is aiming to capitalize on rapid growth at the high end of the burgeoning agave category with the debut of Patrón El Alto. Continue reading →
Posted in News on November 8, 2022
