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Tag Archive: Proximo Spirits

Brown Spirits Ramp Up Innovation Efforts, As Flavored Vodka Shifts Gears

With vodka’s growth cooling and the whisk(e)y renaissance in full swing, brown spirits are leading innovation efforts across the U.S. market, courting both connoisseurs with upscale, craft-like offerings and neophytes with a variety of entry-level and flavored options. Continue reading →

Posted in News on June 12, 2015

News Briefs for June 11, 2015

•Gruppo Campari has sold Piedmont’s Enrico Serafino winery to Krause Holdings, a U.S.-based diversified holding company. Continue reading →

Posted in News on June 11, 2015

News Briefs for April 1, 2015

•California winemaker Sam Spencer has partnered with Bill Price of Classic Wines and Price Family Vineyards for the launch of Head High Wines. Continue reading →

Posted in News on April 1, 2015

News Briefs for February 17, 2015

•Fresh rumors of an AB InBev play for SABMiller surfaced over the weekend, after a report in the U.K.’s Mail on Sunday newspaper cited sources asserting that the AB InBev shareholders who control investment fund 3G Capital are seeking a way forward to a deal. Continue reading →

Posted in News on February 17, 2015

Jose Cuervo Rebounds In First Full Year With Proximo, Ending Long Decline

While other white spirits types have seen growth slow or end altogether, Tequila continues to climb steadily in the U.S., its biggest market by far. Continue reading →

Posted in News on February 11, 2015

News Briefs for December 2, 2014

Proximo Spirits is backing its Three Olives brand with a new comprehensive campaign, designed to showcase the vodka’s core, unflavored expression. Continue reading →

Posted in News on December 2, 2014

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