Tag Archive: rum
Bacardi Reshapes Core Rum Brand With Global Makeover
Bacardi, the second-largest premium spirit brand worldwide, has unveiled a global packaging revamp for its flagship rum range. Continue reading →
Posted in News on February 4, 2015Cuban Rum Still On Sidelines Despite Diplomatic Deal
While the U.S. and Cuba have agreed to restore full diplomatic relations for the first time in more than 50 years, there’s no sign that Cuban rum will enter the U.S. market any time soon—at least not in large quantities. Continue reading →
Posted in News on December 18, 2014Rum’s Top Players Launch Wave Of New Products To Revitalize The Category
After expanding by more than 50% from 2000-2010, the U.S. rum market has struggled to achieve consistent growth in recent years. Continue reading →
Posted in News on July 14, 2014William Grant & Sons Takes On Flor De Caña Rum In U.S.
William Grant & Sons has officially assumed U.S. distribution for upscale Nicaraguan rum brand Flor De Caña, a move first reported by SND back in February. Continue reading →
Posted in News on June 4, 2014Diageo Files Lawsuit Against Heaven Hill’s Admiral Nelson In Canada
Diageo has filed a lawsuit against Heaven Hill in Canada, accusing Heaven Hill’s Admiral Nelson’s rum brand of infringing on Diageo’s Captain Morgan trademark. Continue reading →
Posted in News on March 27, 2014News Briefs for March 20, 2014
•Beam Inc.’s Cruzan rum brand has added a new peach expression to its flavored lineup. Continue reading →
Posted in News on March 20, 2014
