Tag Archive: rum
Bacardi Remaking Its Flagship Rum Brand In New Global Repositioning Effort
Bacardi rum has unveiled a major repositioning, including a new global campaign emphasizing its 150-year heritage. Continue reading →
Posted in News on November 18, 2013Angostura Rum Targets Sipping Segment With New Limited Edition Series
Trinidad-based Angostura will introduce the first installment in a new series of limited-edition rums early next year. Continue reading →
Posted in News on November 14, 2013EXCLUSIVE: Terlato Adds Luxury Don Pancho Origenes Rum To Expanding Spirits Lineup
Terlato Wines has added Panama’s Don Pancho Origenes rum to its burgeoning Artisan Spirits porftolio. Continue reading →
Posted in News on November 11, 2013Bacardi Rum Targets Scotch, Cognac Drinkers With New Facundo Collection
Bacardi has unveiled The Facundo Rum Collection, a new range of limited-edition, aged sipping rums. Continue reading →
Posted in News on November 1, 2013McCormick Distilling Targets American Whiskey, Spiced Rum Segments With New Brands
Missouri-based McCormick Distilling has unveiled two new brands, Triple Crown Whiskey and Hook’s Spiced rum. Continue reading →
Posted in News on October 18, 2013Trinchero Rolls Out New Rum Range, Sugar Island
Trinchero Family Estates has created a new rum brand, Sugar Island, to join its spirits division, TNS Brands, which was launched last year. Continue reading →
Posted in News on September 5, 2013