Tag Archive: Sazerac
Beer Distributors Ramp Up Expansion Into Wine And Spirits
Spurred by consumer trends and the search for new revenue streams amid a sluggish beer category, some of the nation’s largest beer wholesalers have been moving aggressively into wine and spirits in recent years. Continue reading →
Posted in News on April 30, 2024Sazerac To Acquire Fast-Rising RTD Brand Buzzballz
Sazerac is set to expand in the RTD space, agreeing to acquire the fast-growing Buzzballz brand for an undisclosed sum. Continue reading →
Posted in News on March 21, 2024Fireball Paces Whisk(e)y Category, Continuing Its Growth Run
While RTDs and Tequila have boomed the past few years, the whisk(e)y category has continued to churn forward, with overall volume nearing 59 million cases in 2023, excluding flavored offerings, up from 50 million cases in 2018, according to Impact Databank. Continue reading →
Posted in News on February 5, 2024News Briefs for January 26, 2024
•Sazerac has teamed with rapper Quavo to release a new Cognac, White X. Continue reading →
Posted in News on January 26, 2024News Briefs for January 17, 2024
•Brown-Forman has announced the fifth release in Old Forester’s Whiskey Row series, 1924. Continue reading →
Posted in News on January 17, 2024News Briefs for October 27, 2023
•Roselle, New Jersey-based Penelope Bourbon, which was acquired by MGP earlier this year for $105 million, has announced three new whiskey releases, now available in select markets across the U.S. Continue reading →
Posted in News on October 27, 2023
