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Tag Archive: Skrewball

Infinium Spirits Taps Tharp As President

San Diego-based Infinium Spirits, part of the Underwood family’s Young’s Holdings, has appointed Jan Tharp as president. Continue reading →

Posted in News on January 12, 2023

Infinium Spirits Looking To Tap New Audiences With Skrewball Peanut Butter Whiskey

Flavored whiskey is big business in the U.S. Last year, the category grew 5.5% to 17.3 million cases, with six of the top 10 brands seeing growth, including Infinium Spirits’ Skrewball Peanut Butter whiskey, a 70-proof offering retailing at $27 a 750-ml. Continue reading →

Posted in News on July 21, 2022

News Briefs for August 4, 2021

•Infinium Spirits’ Skrewball Peanut Butter whiskey has been named the official whiskey of upstate New York NFL team the Buffalo Bills. Continue reading →

Posted in News on August 4, 2021

Retailers See Flavored Whiskies Attracting New Consumers

Kentucky’s Liquor Barn is one of the go-to retail chains for whisk(e)y. Continue reading →

Posted in News on May 17, 2021

Impact Databank: Flavors Now Account For Nearly 30% Of U.S. Whisk(e)y Category

While the whisk(e)y renaissance appears to have endured the loss of most on-premise business resulting from the pandemic, the unprecedented off-premise spark has generated heightened demand for at-home cocktails. Continue reading →

Posted in News on March 23, 2021

News Briefs for December 21, 2020

•Skrewball Peanut Butter Whiskey has expanded into Canada. Continue reading →

Posted in News on December 21, 2020

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