Tag Archive: vodka
News Briefs for November 15, 2013
•Walmart’s U.S. sales were down slightly in the third quarter, but the retail giant’s beverage alcohol business was a bright spot. Continue reading →
Posted in News on November 15, 2013Gallo Backs New Amsterdam Vodka With First TV Campaign
E&J Gallo is introducing a new marketing campaign for its fast-growing New Amsterdam vodka brand, based around five TV spots that will begin airing this month. Continue reading →
Posted in News on November 11, 2013Sobieski Marketer Imperial Brands Targets Baby Boomers, Seeks To Expand Portfolio
One of the fastest spirits brands ever to reach 1 million cases in U.S. shipments, Sobieski vodka saw its pace of expansion slow last year as parent company Belvédère sought to dig out from under a mountain of debt. Continue reading →
Posted in News on October 10, 2013EXCLUSIVE: Grey Goose Embarks On Multi-Million Dollar Global Campaign
Bacardi is launching a multi-million dollar global ad campaign for Grey Goose vodka, “Fly Beyond.” Continue reading →
Posted in News on October 7, 2013Craft Brewing And Distilling News for September 23, 2013
•Idaho’s Grand Teton Vodka distillery is adding a line of moonshines and a cherry-infused vodka amidst an expansion project that will see its facility double to 5,000 square feet. Continue reading →
Posted in News on September 23, 2013Pernod Touts Absolut’s New Global Campaign As “Game-Changer”
Seeking to ignite growth and reaffirm its status as a cultural icon, Absolut is set to introduce a new global ad push centered around collaborations with four up-and-coming artists. Continue reading →
Posted in News on September 9, 2013
