Tag Archive: vodka
EXCLUSIVE: Svedka To Revamp, Relaunch Core Flavors This Spring
Constellation Brands is set to launch a restaging for its Svedka vodka brand that will start this spring and continue throughout the year. Continue reading →
Posted in News on March 13, 2013News Briefs for March 8, 2013
•Peligroso Tequila is rolling out a new flavor extension to its range, Peligroso Cinnamon ($30 a 750-ml.). Continue reading →
Posted in News on March 8, 2013EXCLUSIVE: Diageo Launches New Low-Calorie Flavored Vodka, Smirnoff Sorbet Light
Diageo North America is entering the low-calorie spirits segment with the introduction of Smirnoff Sorbet Light flavored vodka this month. Continue reading →
Posted in News on March 4, 2013News Briefs for March 1, 2013
•Heaven Hill Distilleries has unveiled a new look for the Burnett’s vodka line. Continue reading →
Posted in News on March 1, 2013Facing Intense Competition, Proximo’s Three Olives Makes $20 Million Ad Play
Proximo Spirits is aiming to revitalize its Three Olives vodka brand with a $20 million ad campaign centered around British actor Clive Owen. Continue reading →
Posted in News on January 17, 2013High-Flying Tito’s Takes Another Big Step In 2012, Soaring Past 800,000-Case Threshold
After a booming 2011 in which Tito’s Handmade Vodka advanced by nearly 60% to 580,000 cases, the growth rate for 2012 initially was projected at 30%-40%. Continue reading →
Posted in News on January 10, 2013