Tag Archive: vodka
Pernod Ricard Extends Its Our/Vodka Project With Launch Of New Infusion Kits
In 2010, Pernod Ricard launched a project called Our/Vodka, with the aim of establishing a brand that was both global and local. Continue reading →
Posted in News on April 26, 2017Exclusive: Three Olives Debuts New Digital Campaign
Proximo Spirits is backing its Three Olives vodka brand with a new digital campaign titled “Find Otherness.” Continue reading →
Posted in News on April 10, 2017New Amsterdam, Tito’s Drive Solid Growth For U.S. Market’s Top 10 Vodka Brands
While vodka’s growth has been slowing over the past few years, the category’s prevalence among the U.S. market’s biggest-selling spirits brands demonstrates its continuing strength. Continue reading →
Posted in News on February 13, 2017Constellation Still Bullish On Flavored Vodka, Even As Category Growth Slows
Flavored vodka’s growth has slowed considerably in the U.S. market over the past few years, but the category’s top-selling import—Svedka—is bullish on the flavored segment. Continue reading →
Posted in News on January 30, 2017Despite Debt Overhaul, Roust Sees U.S. Fortunes Rising
While it has made headlines recently for a prepackaged debt overhaul related to its 2013 acquisition of financially-troubled Central European Distributing Co. (CEDC), Russia’s Roust Corp. has been making solid progress in the U.S. with its core Russian Standard brand, defying difficult trends in the imported vodka category. Continue reading →
Posted in News on January 6, 2017Beam Suntory Acquires Controlling Stake In U.K. Craft Player Sipsmith
Beam Suntory has taken a controlling interest in U.K. craft spirits producer Sipsmith for an undisclosed sum. Continue reading →
Posted in News on December 16, 2016
