Tag Archive: vodka
News Briefs for November 18, 2011
•Diageo’s global distribution pact with Jose Cuervo Tequila expires in just over 18 months, and CEO Paul Walsh says renewal will require some changes to the deal. Continue reading →
Posted in News on November 18, 2011News Briefs for November 17, 2011
•Diageo North America is preparing to launch new additions to its Captain Morgan, Jose Cuervo and Crown Royal franchises, the company’s chief marketing and innovation officer Peter McDonough told analysts in New York earlier today. Continue reading →
Posted in News on November 17, 2011Gallo’s Mix Of Spirits Brands Creates Dynamic Growth Trends
Known primarily for its status as the world’s top wine marketer by volume, E&J Gallo is also one of the leading U.S. spirits marketers. Continue reading →
Posted in News on November 16, 2011Competitively Priced Pinnacle, Upscale Cîroc Lead Potent Spirits Mix In Control States
The explosive rise of brands like Pinnacle vodka, Skinnygirl premix cocktails, Fireball cinnamon schnapps and Jack Daniel’s Tennesee Honey liqueur is sparking solid spirits growth in control states across the U.S. market. Continue reading →
Posted in News on November 1, 2011Constellation Reports Profit Jump, Acquires 100% Of Ruffino
Constellation Brands announced a 78% increase in profits for its second quarter, exceeding estimates as the company’s cost-saving initiatives offset lower sales. Continue reading →
Posted in News on October 6, 2011Vodka Wars: Ultimat Steps Up To The Plate, Unveiling New $8 Million Marketing Effort
Patrón Spirits International yesterday announced a new $8 million marketing campaign for Ultimat vodka, its biggest effort for the brand since purchasing it four years ago. Continue reading →
Posted in News on October 4, 2011